For ExhibitorLIVE! 2017, MSM created an interactive VIP customer experience for an exhibit manager audience. A "What's your persona?" on-screen quiz, driven by a row of 4k monitors responded to the touch of glowing buttons embedded into the floor. This immersive customer experience gave our guests personal insights and a discovery of their “event manager personality.”
This custom experience design resulted in a big win: Exhibitor Magazine's 2017 Sizzle Award. Read all about this unique and award winning design HERE.
Learn how you too can uplevel your exhibit program with a customer journey that delivers.